Un-followed high-value quotes
Remodeling estimates take hours to measure and calculate, but sitting open for weeks without structured follow-up causes high-ticket revenue to walk over to competitors.
Home Improvement Contractors
Close high-ticket jobs faster. Stop chasing quotes.
Home remodeling, kitchen & bath, deck, and renovation businesses run on trust, speed, and clear follow-through. We build automated lead qualification, estimate nurturing, and customer communication workflows so you win more high-ticket projects without sitting at your desk all night.
Where the friction is
The patterns we see in this industry.
Tire-kickers eating site visit time
Driving across town for non-qualified homeowners with unrealistic budgets drains your time, gas, and crew scheduling.
Unanswered calls while on job sites
Missing incoming calls when your hands are full on active jobs leads to frustrated homeowners booking with the next contractor on Google.
Automated Conversion Pipeline
How we turn homeowner leads into booked jobs
A seamless, 4-step automated customer flow that handles intake, qualification, estimate nurturing, and calendar booking.
01Lead Capture
Instant Lead Capture
Multi-channel response under 60 seconds
Inquiries from web forms, Google, or missed phone calls automatically trigger an immediate SMS and email acknowledging the project request.
02Smart Filter
Pre-Visit Qualification
Budget & scope verification
Homeowners answer a quick pre-qualification micro-survey to confirm project scope, timeline, and budget range before an in-person site visit.
03Closing Pipeline
Automated Quote Nurturing
Systematic estimate follow-up
Sent proposals are backed by timed SMS and email follow-ups showcasing past project photos and testimonials until a contract decision is made.
04Booked Call
Direct Consultation Booking
Automated calendar integration
Qualified homeowners choose a consultation slot on your team's live calendar, syncing job location and details directly into your CRM.
What we improve
Practical systems built around the way this industry works.
Instant Missed-Call Text Back
Automatically text callers back the second you miss a call while on an active job site.
Automated Remodeling Quote Sequences
Keep open $15k-$100k estimates warm with automated follow-ups that feel completely personal.
Pre-Visit Qualification Workflows
Filter out low-budget tire kickers before committing time to on-site measurement appointments.
Deposit & Contract Automation
Deliver digital contracts and deposit invoices automatically upon estimate acceptance.
Proven Engineering
Software We've Built
Real systems running in production for trade & field service operations.
Service Fusion BotField Automation
Automated dispatch, job sync, and review collection engine for field contractors.
Precisiv Rank TrackerSEO Intelligence
Real-time localized search rank monitoring for local service areas.
Territory EngineTerritory Protection
Exclusive 1-client-per-market territory reservation and market protection system.
What this looks like in practice
A real example — anonymized.
Before
A kitchen & bath remodeler was losing 35% of open quotes because estimate follow-up was handled manually on weekends. The owner was spending 10+ hours per week driving to site visits for leads who weren't ready to buy.
After
We installed an automated lead qualification intake and a 4-step quote nurturing sequence linked to online calendar booking for verified consultations.
Result
Estimate close rate increased by 28%, non-qualified site visits dropped to near zero, and the owner saved 8+ hours of weekend admin every week.
RW
✓ Verified Founder
Direct Founder Accountability
Contractors buy from people, not agencies.
“I'm Ricky Whittaker. We build automation and lead systems tailored specifically for trade contractors and field service businesses. When you reach out, you talk directly to the engineers building your software — no middlemen, no delays.”
Common questions
Before you reach out.
Will automated messages feel impersonal to high-end remodeling clients?
Not at all. Every message is styled with customized job details, your exact tone of voice, project photos, and direct contact options so it feels like a personal follow-up from your office.
Can this integrate with BuilderTrend, Jobber, or our existing CRM?
Yes. We build custom API and webhook integrations to ensure lead data, customer records, and booked appointments sync directly into your current CRM and scheduling software.
How quickly can this system be launched?
A standard home improvement lead intake and quote follow-up pipeline typically goes live within 10 to 14 days following our discovery call.
One client per market
We partner with one home improvement contractor per market.
If you want a system that pre-qualifies leads, follows up on open estimates, and keeps your calendar full — let's verify if your territory is available.